Monday 1 September 2014
As an ever-increasing number of homeowners try their hand at DIY, the digital don The Ultimate Handyman has racked up an impressive 48,000 subscribers on YouTube. With that number continuing to rise daily, he has accumulated 27,000,000 combined views, beating alternative large DIY related channels such as B&Q, Wickes, Screw Fix and Homebase. Providing his millions of faithful followers with free footage, The Ultimate Handyman divulges his knowledge and expertise to the masses and has quickly become one of the UK's biggest DIY resources.
The Ultimate Handyman, otherwise known as Chez Rossi, provides homeowners with a convenient, immediately accessible range of videos to assist their every DIY need. What's more, as an independent channel the videos give honest, unbiased advice about products and tools to use in various renovation projects.
Chez Rossi, founder of The Ultimate Handyman found a way to transform his hobby into helping others. He says: "I started Ultimate Handyman back in December of 2004. Initially I started the site because a close friend of mine was constantly asking me DIY questions. He never has to ask me now! I just decided to make the website on a whim; I didn't really expect it to take off as it has. I realised that as a full-time maintenance engineer I had a wealth of knowledge, experience and expertise that I could transfer to people.
"I wanted my videos to be for the everyday homeowner; the hardworking man, busy working parents or the modern businesswoman living alone that needs a project completed. It can often be quite traumatic for first timers because of all the lingo, equipment, tools and processes involved but I find if you just keep it simple, people grasp the concepts quite quickly. It helps people to save money and really gives them confidence in their abilities to fix and maintain their own home. It gives me a lot of satisfaction knowing that I can help people do it for themselves."
Chez adds, "I think it's important that we increase our knowledge and expertise of DIY so that homeowners can feel confident to undertake such challenges themselves."
Ultimate Hanydman: www.ultimatehandyman.co.uk
(PHOTOGRAPH COURTESY OF THE ULTIMATE HANDYMAN)
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